Murder in Glitterball City
Documentary Campaign Motion Graphics
Motion graphics for the Murder in Glitterball City documentary campaign, with trailer title treatments built to capture the show's intersection of true crime and disco culture. All animated graphic treatments and versioning delivered for the campaign.
Murder in Glitterball City sits at the intersection of true crime and disco-era subculture, a combination that demands a visual identity with range. The graphic treatments needed to hold the gravity of a murder investigation alongside the shimmer and excess of the world surrounding it.
Trailer motion graphics for documentary work require a different approach than scripted series. The pacing is editorial-driven, the brand identity is built from scratch rather than inherited, and every graphic decision has to earn its place without the anchor of a pre-existing franchise.
All title treatments and versioning for the trailer campaign were created and produced in-house.