Dear Ms.: A Revolution in Print
Documentary Campaign Motion Graphics
Motion graphics for the Dear Ms.: A Revolution in Print documentary campaign, with trailer title treatments for a film about the founding and legacy of Ms. Magazine. All animated graphic treatments and versioning delivered for the campaign.
Ms. Magazine was a landmark in American journalism and feminist history, a publication that didn't just cover a cultural movement but helped define it. A documentary about its founding and impact requires graphic treatments that can hold the weight of that history without becoming a museum exhibit.
Motion graphics for a documentary about print media carry a subtle conceptual resonance. The treatments operate in a medium that Ms. helped shape the visual language of, and the campaign work had to feel like it belonged in that conversation.
All title treatments and versioning for the trailer campaign were created and produced in-house.